When Hanson first came to Eyeweb, they weren’t getting as many enquiries as they’d like to and their search engine rankings certainly had room for improvement. With managing drivers and always being on the move, their social media was often an afterthought and they weren’t taking advantage of their loyal following on Facebook.
We started by developing a short and long term SEO and social media plan with SMART targets aimed at achieving the exact goals and objectives Hanson wanted to work towards. This included fundamental and advanced search engine optimisation and large scale social media marketing campaigns.
% increase in organic traffic
% increase in conversions
target keywords in top 5 positions
% increase in Facebook engagement