The blog of what's going on at Eyeweb and in the web industry
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Digital Marketing 101 - What is Content Marketing?
As consumers become increasingly savvy and immune to traditional advertising and marketing techniques, more and more businesses are turning to content marketing to drive sales – but what is it?
By: Eye 29/11/18 -
Content Marketing for B2B
In this latest in our series on content marketing, we take a look at what B2B content marketing is, how it differs from B2C content marketing, and how your business can use it to drive traffic to your site, generate valuable leads and grow your sales.
By: Eye 29/11/18 -
Custom Web Development & Design
In this post, we look at some of the tools and software packages we use as part of the development process, to support our teams and ensure that we always deliver for our clients.
By: Eye 05/09/18 -
Our review on IGTV
Join us as we review Instagrams latest platform - IGTV. The pros, the cons and everything in between - including how easy it is to get going. There are some potential benefits, but how long will we have to wait to take advantage of them?
By: Tyler 03/08/18 -
Maximising sales with retargeting
Every online retailer wants to convert more visitors into sales. However, the hard fact is that 98% of website visitors probably won’t buy from you the first time they visit your site. So what can you do about it? In this post, we look at retargeting, telling you what it is, how it works, and why it’s such a powerful, cost effective tool when it comes to driving sales online.
By: Tyler 18/06/18 -
The Importance of Prototyping
At Eyeweb, we’re big believers in website prototyping – we create a prototype website as part of every web build. But why? In this post, we explain what prototyping is, how it works at Eyeweb, and the benefits to you, the client.
By: Chris 21/05/18